by Prne
The search to find the UK’s favourite Lollipop person was officially launched by TV personality Lorraine Kelly in London (Wednesday, September 23rd).
Lorraine was joined by children from Robinsfield Infant School in St John’s Wood at the iconic zebra crossing on Abbey Road made famous by the Beatles album of the same name.
The competition will highlight the important role lollipop people play every day to ensure the safety of kids on our roads in communities across Britain.
Also joining Lorraine was Brendan Devine, group managing director of Kwik Fit Financial Services, to appeal to school children across the nation to nominate their favourite lollipop person for the coveted title of Kwik Fit Insurance Lollipop Person of the Year 2009.
Now in its seventh year, the annual awards recognise the hard work and dedication of the men and woman who patrol the UK’s school crossings on a daily basis, whatever the weather.
Lorraine Kelly, who has been an ambassador for the campaign for the last 2 years, said: “The Lollipop Person of the Year Awards is a real heart-warming way of recognising the wonderful job our lollipop people do every day to make Britain’s roads safer for our children.
“This year the competition is bigger than ever before, with schools from Scotland, England, Wales and Northern Ireland, all having the opportunity to show how their lollipop person makes a real difference to their journey to school. We want kids, teachers and parents alike to show their support for their local lollipop person and get voting!”
According to road safety charity Brake, four million children in England alone travel to and from school on foot every day. Pedestrian injury is listed as the leading cause of accidental death of children in the UK.
The most recent Government figures show that 1,784 child pedestrians were killed or seriously injured in 2008. In total there were 231,000 casualties on Britain’s roads in 2008, including more than 28,500 who were killed or seriously injured.
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